Products and Services – With Andrew Priestley

A 4-week masterclass to help you select products and services and ‘must-have’ buys that create loyal, repeat customers.

Many independent retailers have great products and services, but they don’t really know how to communicate how they are different from anyone else, e.g. “I sell lighting” or “We give great service”. The best way to grow your business is to create a range of products and services that your customers love and no one else can beat – but how do you go about doing that? Andrew Priestley is a multi-award-winning business coach, author and trainer who has pioneered this field since 1998. He has extensive experience working with a diverse range of clients worldwide. He holds formal qualifications in organisational psychology and education. Andrew has developed an award-winning theory of leadership development based on five traits of highly effective leaders.

Andrew will launch your products and services masterclass with a one-day workshop. This is where you will learn how to:

Develop a core range of premium products that attract high value customers.
Build a wider range of products so that you can meet your customers’ related needs
Offer exclusive services and bundles that the giants can’t match.
Tap into your products’ emotional appeal to create loyalty.

Presenting your products and services in a way that appeals to your customers wants and needs is not something that can be achieved overnight. Once you have completed this seminar we will enrol you on our 4-week online training course where you can build and refine your products and services. You are also invited to attend our follow up webinar a month after the seminar where we will share winning experiences from delegates and have an informative Q & A session. In addition, we will register you with our free closed Facebook group Specialist Retailers Forum which is a powerful group of highly motivated and inspirational retailers like yourself who are happy to share and contribute great ideas.

Please click here to find out more about our next Products and Services masterclass.